THE WHAT? Revlon is accusing former executives of stealing commerce secrets and techniques so as to lure its profitable Britney Spears perfume model over to a different agency. The US magnificence agency filed a lawsuit towards Give Again Magnificence, its former SVP World Advertising and three different ex-employees within the Southern District of New York.
THE DETAILS In keeping with a report printed by Billboard, throughout negotiations to increase for an additional five-year time period on the finish of this yr, Revlon claims that it had agreed a renewal in precept with Spears. Nonetheless, earlier than it was signed, Give Again Magnificence poached the crew members who had labored on the deal and fewer than a month later, introduced its personal settlement with the pop star.
THE WHY? Revlon claims within the go well with that the pace with which Britney Manufacturers signed with Give Again Magnificence was unprecedented and couldn’t have been executed with out the advantage of the previous Revlon staff’ information of the matter.
Give Again Magnificence mentioned in a press release, per Billboard, “The claims that Give Again Magnificence engaged in any sort of improper conduct are solely with out advantage and aren’t any manner supported by the information. We are going to defend each our firm and our staff towards these allegations and can reply extra totally to them via the suitable authorized channels.”