New York (AP) – Fashion lover, The movie spoilers aren’t really about the plot. Leaked photos and paparazzi snapshots can be carried on the set of actors surrounded by the heels of fiery red Jaque Mass slingbacks, or coaches’ handbags.
This summer, social media users were offered a visual feast of photos and videos revealing costumes for “The Devil Wears Prada 2” and “American Love Story.” Both films were filmed on busy streets in New York, and widely shared footage sparked conversations around the proverbed water cooler about the creative direction of their beloved characters and real-life figures like Carolyn Bessett Kennedy. They may have been polarised, but everyone was talking about the design of the costume. And film industry experts say that was probably the point.
Brand analysis company LaunchMetrics has reported photos of the designs of brand Gabriela Hearst, including colorful patchwork maxi dresses depicted in leaked photographs of the actor. Anne Hathaway, After all, it produced more impact than the brand’s recent fall/winter Paris Fashion Week Show.
I’ll buy it for spoilers
Before social media, costumed photos of actors are often staged and sent to news outlets to control the story and create buzz, said Sophia Sondervan Bild, a film producer and part-time film instructor at New York University’s School of the Arts. Nowadays, videos and photos are overflowing with social media often fall outside of production control. On Instagram and Tiktok, users dedicate their accounts to fashion set photos and create posts discussing spoilers.
Newman Parker, a fashion influencer and longtime fan of “The Devil Wears Prada,” has launched a Tiktok series that identifies all the bags featured in the photos and where to source them. Commenters on his posts embraced helpful tips on some of the more rare vintage discoveries. For fans of the 2006 film, the leaked pictures of the sequel promoted the desire to see it.
“I really hope that the clothes are beautiful on screen and that there are some looks we’ve never seen,” he said. “I’m hungry for something that’s not spoiled.”
This image provided by @Ericd14 showed actor Anne Hathaway on August 5, 2025 in New York on the set filming “The Devil Wears Prada 2” (@ericd14 via ap)
Parker shows that one of his favorite looks from the set photos shows Hathaway, who plays Andy Sachs, shows a multi-colored Gabriela Hurst maxi dress wearing a bucket hat. Some criticized him for seeing him online as being too trendy for Andy. (In the first film, she is a fashion-indifferent journalist and transforms into a fashionista while working in a fictional runway magazine. Meryl Streep Miranda Priestley. )
Molly Rogers, who previously worked in the first film for the sequel Fashion designer Patricia Field, I took on the costume design. Rogers’ bold design choice for the TV series, “And Just Like That,” caused quite a stir, like the leaked set photo of “The Devil Wears Prada 2.” Rodgers told the New York Post that he felt fans were burning out with all the paparazzi shots before he saw the film. Certainly, it seemed Miranda Priestley wasn’t dead, as social media users were caught off guard by a photo of Meryl Streep in the character carrying a wrapped bottle of pink water.
“I want to give you grace and hope, but I’m not a real fan unless I say, like ‘sex and the city’, I’m a bit nervous about what went wrong,” Parker said. “Only you know the time.”
The 2006 New York premiere, casting the first film, “The Devil is Prada,” Stanley Tucci, Meryl Streep, Adrian Grenier, Anne Hathaway and Emily Blunt.
The costume designer is tasked with creating a real closet for the characters, said Deborana Doorman Lantis, founding director of the David C. Copley Costume Design Research Center at UCLA. Having worked on the sets of “Indiana Jones and the Raiders of the Lost Ark” and “Coming America,” Landis said the leaked photos lacked the overall script context.
“When you see someone on the street, you don’t know what the dramatic context is,” she said. “At the time on the screen, just look at the top, whether she’s sitting behind the desk or not.”
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Unlike dramas from an era where niche experts can offer criticism of dress styles in centuries-old eras, the recent past opens the door for more audiences to weigh themselves in service.
Actor Sarah Pigeon is the image provided by @ariannarios10, a scene from the set of New York’s “American Love Story” on August 1, 2025 (@ariannarios10 via ap)
Ryan Murphy’s first look and paparazzi photos from “American Love Story” led to a social media outcry that was released. Future TV shows will explore the hotly attracting relationships Bessett Kennedy and John F. Kennedy Jr. Before their death in a 1999 plane crash. It Girl’s effortless minimalist 90s style endures and is captivating the younger generation of fashionistas.
Celebrity stylist and brand consultant Anne Caruso first met Bessett Kennedy while living in Boston.
“Looking back at the minimalism of the 90s and what Carolyn was wearing, it was this effortless chic, like a single-color palette, her fully cut slip dress, a man’s shirt,” Caruso said. “Before the semester existed, it was all quiet luxury.”
John F. Kennedy Jr. and Carolyn Bessett Kennedy arrive at Minskoff Theatre on April 6, 1998 (AP Photo/Mitch Jacobson)
A friend who even Bessett Kennedy and fashion critics remembered quickly noted the disappointment at the first appearance photo of Actor Sarah Pigeon Call the size of the Hermes Birkin bag on her arm, the color of her hair, and the style of the coat she was photographed.
“I was actually really mad. I felt that she was making that impression on the world with her fashion,” Caruso said. “It seems they really got JFK Jr. and not taking her with him is exactly that disappointment.”
To defend the costume design, Murphy spoke to Pack News.
New York design executive Jack Senert began running @Carolynbessette in 2015, an Instagram account dedicated to Stylemuse. Sehnert didn’t get the photos of First-Look correctly for “American Love Story,” but he’s seen more recent changes to the photos.
“I think we’re trying to see a barrage of artistic licenses about who she is and how she’s dressed, because she’s moving into this new field where she’s Princess Diana. She’s Jackie Kennedy and she saw it that way.”