EXCLUSIVE: A shake up of the UK agency scene is taking place with news we can reveal that four out of five partners at UK agency Hamilton Hodell are leaving the company to join UK management firm B-Side.
Alexander Cooke, Madeleine Dewhirst, Christopher Farrar and Sian Smyth are joining the leadership team at indie B-Side from August 1st, representing a significant expansion for the company launched in 2021 and a loss for their former employer.
Among talent heading with the HH agents to their new home are Naomi Ackie, Aaron Pierre, Daisy Edgar Jones, Emilia Clarke, Sophie Wilde, Leo Woodall, Anthony Boyle, Lola Petticrew, Martin Compston and dozens more.
B-Side reps clients including Daniel Kaluuya, Barry Keoghan, Julianne Nicholson, Juno Temple, Joe Cole, Peter Capaldi, Jenna Coleman, Matt Smith and Camille Cottin. As we first revealed, the company launched in 2021 with partners Kate Morrison, Matimba Kabalika, Sarah Stephenson and Sam Fox.
B-Side told us: “We couldn’t be more thrilled to welcome this extraordinary group to B-Side. Their vision, integrity, and exceptional client relationships align perfectly with our values. Having set up B-Side five years ago, this is a pivotal moment of growth and represents an exciting new chapter for us all.”
The departing Hamilton Hodell execs said they “want to thank Christian Hodell, CEO of Hamiton Hodell for all his support in their careers over the years and look forward to continuing to collaborate together through HHush, the Branding, Voice Over division of HH, where many of our clients will continue to be represented in this space.”
Hamilton Hodell been operational since the early 1970s. CEO Hodell reps an enviable list of A-list talent including Tilda Swinton, Ben Whishaw, Emma Thompson, Vanessa Kirby, Tom Hiddleston, America Ferrera and David Oyelowo. There remain at least half a dozen agents working alongside him at the company. We have reached out to Hodell for comment.